Two people can complete the same kit correctly and end up with visibly different paintings. The gap is not skill in any dramatic sense. It is six specific details, none of which is difficult, and most of which nobody mentions.
This page assumes you already know the working order. If you do not, our step-by-step guide covers that. This is about the finish.
1. Edges are what the eye reads

People assume flat, even color inside a region is what makes a canvas look good. It is not. Filled areas are read at a glance and forgiven. Edges are read closely and are not.
Two habits do most of the work. Load the tip of the brush rather than the whole head, so it comes to a point and can be steered. And cut the border of a region first, working around the outline with the tip, then fill the middle afterwards with whatever brush is comfortable. Painters call this cutting in, and it is a different technique from filling the shape and hoping the edge lands where it should.
Turning the canvas is legitimate. Pulling a stroke toward yourself is far more controllable than pushing it away, so rotate the work rather than contorting your hand.
2. Coverage, and why one thick coat loses
A printed number showing faintly through a pale color is the most common giveaway on a finished canvas. The instinct is to load the brush heavily and bury it.
Thick acrylic ridges up as it dries, shrinks unevenly, and stays tacky at the edges long after it looks dry, so the next region you paint beside it lifts and smears. Two thin coats give you full coverage and a flat surface. Whites, creams and pale yellows will nearly always need the second one, so plan the evening around it rather than being surprised.
3. Sheen is the detail almost nobody knows about
This one is worth the whole page.
Different pigments dry to different sheens. Some regions come out matte, others slightly glossy, and once the canvas is on a wall with light raking across it from a window or a lamp, the picture looks patchy, with the divisions between colors catching the light at different angles. It reads as unfinished even when every region is correct.
A thin coat of matte or satin acrylic varnish over the finished, fully cured painting unifies all of it into one consistent surface, and the whole thing settles. It takes twenty minutes and it is the single biggest visible improvement available. Avoid gloss on traditional landscape and wildlife subjects: it fights them, and it throws reflections at exactly the angle you will be viewing from.
Wait until the paint is properly cured, which is days rather than hours, work in thin even coats in one direction, and test on the back edge first.
4. Do not go back over setting paint
Acrylic starts to set within a minute or two. Brushing back over a region that has begun to firm up drags the surface, leaves ridges, and can lift what is underneath.
Lay the paint in one pass and leave it. If a region needs more, wait until it is properly dry and add a second thin coat rather than reworking a half-set one. This single habit accounts for a surprising amount of the difference between a smooth canvas and a scruffy one.
5. The edges of the canvas itself
On a framed canvas the picture wraps around the sides of the frame, and those side faces are usually left as bare white primer. It looks unfinished from any angle except straight on, and it is the first thing visible when the painting is hung on a wall people walk past.
Two good answers. Continue the picture around the edge, extending whatever color meets that edge. Or paint all four sides a single quiet color taken from the painting, usually one of the darker neutrals. Either looks deliberate. Bare white does not.
6. Sign it, and date the back
Small, lower right, in a color already present in the painting rather than in black. Before varnishing, not after.
It feels presumptuous the first time and it is not. You painted it, and a signature is part of what makes the object read as a painting rather than a completed kit. Put the date and the design name on the back in pencil while you still remember them, because in ten years you will not.
Two things that quietly wreck a good finish
Wiping a mistake while it is wet. It spreads into neighboring regions and lifts paint you had already got right. Let it dry completely, then paint the correct color over the top, thinly, twice. Never use rubbing alcohol or any solvent: they dissolve cured acrylic and lift the printed guide underneath.
Handling it too early. Acrylic is touch-dry in minutes and cured in days. A canvas wrapped, stacked or leaned against something the same evening can come away marked. Leave it flat and out of direct sun for a few days before doing anything with it.
Then frame it
The last step, and the one most often skipped. It changes how the finished piece reads more than anything you did with a brush. Our guide to framing a canvas well covers choosing a frame, whether to varnish first and where to hang it.
The rest of the working habits are in our nine paint by numbers tips, and the full range of designs is here when you are ready for the next one. Finishing faster pulls in the opposite direction, and it is worth knowing which you are optimizing for.